1. Facebook Ads Manager
Facebook Ads Manager is a tool that helps businesses manage their advertising campaigns on Facebook. You can create ad sets, set budgets, track performance, and optimize your ads.
AdEspresso is a free online platform that lets users run paid advertisements on Facebook. Users can choose between three types of ads: video ads, display ads, and sponsored stories.
3. Facebook Pixel
The Facebook pixel is a code that tracks user behavior on websites. It’s embedded in website pages and collects information about how visitors use them.
4. Facebook Analytics
Facebook analytics is a tool that shows data about your audience and traffic. It provides insights into what content works best for your business.
5. Facebook Insights
Facebook insights is a tool that gives you detailed information about your audience. It includes demographic information, interests, and behaviors.
6. Facebook Live
Live videos allow people to broadcast live footage directly from their phone. Businesses can use Facebook Live to connect with customers and promote events.
7. Facebook Messenger Marketing
Messenger marketing is a way to communicate with potential customers using Facebook messenger. Businesses can send messages to their customers, ask questions, and provide updates.
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